000 00835cam a2200289 i 4500
001 5690
003 BD-DhEU
005 20250914115959.0
008 250908s19812025njua b 001 0 eng
020 _a0135562252
020 _a9780135562253
040 _aDLC
_cDLC
_dDLC
_dBD-DhEU
041 _aeng
082 0 0 _a658.8
_223
_bMAM 1981
100 1 _aMandell, Maurice I.
_99107
245 1 0 _aMarketing /
_cMaurice I. Mandell and Larry J. Rosenberg.
250 _a2d ed.
260 _aEnglewood Cliffs, N.J. :
_bPrentice-Hall,
_cc1981.
300 _axviii, 653 p. :
_bill. ;
_c24 cm.
504 _aIncludes bibliographical references and index.
526 _aBBA
590 _aKamrul Islam
650 0 _aMarketing.
650 0 _aMarketing
_xManagement.
700 1 _aRosenberg, Larry J.,
_ejoint author.
_99108
942 _2ddc
_cBK
999 _c5656
_d5656