000 00758cam a22002654a 4500
001 4562
003 BD-DhEU
005 20170724130240.0
008 150421s2012 ii a b 001 0 eng
020 _a9788131754474
040 _aDLC
_beng
_cDLC
_dYDXCP
_dBTCTA
_dC#P
_dCDX
_dDLC
_dBD-DhEU
041 _aeng
082 0 0 _a658.8
_223
_bVES 2012
100 1 _aVerma, Harsh V.
245 1 0 _aServices marketing :
_btext and cases /
_cHarsh V. Verma
250 _a2nd ed.
260 _aNew Delhi :
_bPearson,
_cc2012.
300 _axvi, 660 p. :
_bill. ;
_c28 cm.
504 _aIncludes bibliographical references and index.
590 _aAH
650 0 _aService industries
_xMarketing.
650 0 _aCustomer services.
650 0 _aMarketing.
942 _2ddc
_cBK
999 _c4496
_d4496