000 02745cam a2200301 a 4500
001 4479
003 BD-DhEU
005 20150321160309.0
008 091218s2010 ii b 001 1 eng
020 _a9780199533916 (pbk.)
020 _a9780198713517
020 _a0199533911 (pbk.)
040 _aDLC
_beng
_cDLC
_dYDX
_dOCLCQ
_dYDXCP
_dBWX
_dCDX
_dDLC
_dBD-DhEU
041 _aeng
082 0 0 _a658.049
_223
_bSII 2013
100 1 _aSitkin, Alan.
245 1 0 _aInternational business :
_bchallenges and choices /
_cAlan Sitkin and Nick Bowen.
250 _a2nd ed.
260 _aOxford [England] ;
_aIndia :
_bOxford University Press,
_c2013.
300 _axxi, 433 p. :
_bill. (chiefly col.), col. map ;
_c27 cm.
504 _aIncludes bibliographical references and index.
520 _a"What is international business? How much risk is involved in trading across borders? Why is corporate social responsibility important? What impact has the credit crunch of 2008 had on international business? How does a coffee bean grown in Brazil become an espresso sold in Europe? In today's increasingly connected world, international business plays an integral role in day-to-day life. This introductory textbook offers a refreshingly critical approach to international business, examining both good and bad practice and encouraging readers to question and challenge classic assumptions and theories. Drawing on a range of vivid case examples and insights from small businesses to large multinational companies, readers are provided with a realistic depiction of the challenges and opportunities international business can present. Importantly, this book adopts a truly international approach and includes an abundance of examples from countries across the globe, particularly Brazil, Russia, India and China. Online Resource Center and DVD For lecturers: DVD featuring video clips of international business practitioners from the textbook Instructor's manual Additional case studies Test-bank of questions Seminar and discussion questions Ideas for oral presentations Project tasks PowerPoint slides Additional content, carefully integrated with the textbook, to expand students' knowledge Case study questions and indicative answers For students: Interactive Map Online glossary of terms Guidance on critical skills thinking Self-test multiple-choice questions Key websites Revision tips Additional case studies Additional content, carefully integrated with the textbook, to expand students' knowledge Case study questions and answers"--Provided by publisher.
590 _aMKI
650 0 _aInternational business enterprises.
650 0 _aInternational business enterprises
_xManagement.
700 1 _aBowen, Nick
_c(Lecturer)
942 _2ddc
_cBK
999 _c4449
_d4449