| 000 | 00788mam a22002654a 4500 | ||
|---|---|---|---|
| 001 | 4473 | ||
| 003 | BD-DhEU | ||
| 005 | 20150320155823.0 | ||
| 008 | 150316s2001 ii 000 0 eng | ||
| 020 | _a8178290022 (India : pb) | ||
| 020 | _a0761995250 | ||
| 020 | _a0761995250 (pb) | ||
| 040 |
_aDLC _cDLC _dC#P _dUKM _dBD-DhEU |
||
| 041 | _aeng | ||
| 082 | 0 | 0 |
_a658.827 _223 _bKAB 2001 |
| 100 | 1 |
_aKapoor, Jagdeep, _d1960- |
|
| 245 | 1 | 0 |
_a24 brand mantras : _bfinding a place in the minds and hearts of consumers / _cJagdeep Kapoor. |
| 246 | 3 | _aTwenty-four brand mantras | |
| 260 |
_aNew Delhi ; _aThousand Oaks, Calif. : _bResponse Books, _c2001. |
||
| 300 |
_a111 p. ; _c21 cm. |
||
| 590 | _aMKI | ||
| 650 | 0 | _aBrand name products. | |
| 650 | 0 | _aCustomer relations. | |
| 942 |
_2ddc _cBK |
||
| 999 |
_c4441 _d4441 |
||