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| 008 | 140524b2012 ii ||||| |||| 00| 0 eng d | ||
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| 041 | _aeng | ||
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_223 _a658.8 _bKUC 2012 |
| 100 | 1 | _aKumar, S. Ramesh. | |
| 245 | 1 | 0 |
_aCase studies in marketing management / _c[edited by ] S. Ramesh Kumar |
| 260 |
_aNew Delhi : _bPearson, _cc2012. |
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| 300 |
_aviii, 378 p. : _bill. ; _c24 cm. |
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| 590 | _aAH | ||
| 650 | 0 | _aMarketing Management | |
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_2ddc _cBK |
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_c3790 _d3790 |
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