000 01200cam a22003374a 4500
001 3519
003 BD-DhEU
005 20131120153358.0
008 121126s2011 ii a b 001 0 eng
010 _a00035933
020 _a9788126531189
040 _aDLC
_cDLC
_dDLC
_dBD-DhEU
041 _aeng
050 0 0 _aHF5415.2
_b.A14 2000
082 0 0 _a658.83
_221
_bAAM 2011
100 1 _aAaker, David A.
245 1 0 _aMarketing research /
_cDavid A. Aaker, V. Kumar, George S. Day & Robert P. Leone.
250 _a10th ed.
260 _aNew Delhi :
_bWiley,
_cc2011.
300 _axvi, 751 p. :
_bill. ;
_c27 cm.
504 _aIncludes bibliographical references and index.
590 _aMd. Aminul Islam
650 0 _aMarketing research.
700 1 _aKumar, V.,
_d1957-
700 1 _aDay, George S.
700 1 _aLeone, Robert P.
856 4 2 _3Publisher description
_uhttp://www.loc.gov/catdir/description/wiley0310/00035933.html
856 4 _3Table of Contents
_uhttp://www.loc.gov/catdir/toc/onix05/00035933.html
942 _2ddc
_cBK
999 _c2773
_d2773