000 | 01200cam a22003374a 4500 | ||
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001 | 3519 | ||
003 | BD-DhEU | ||
005 | 20131120153358.0 | ||
008 | 121126s2011 ii a b 001 0 eng | ||
010 | _a00035933 | ||
020 | _a9788126531189 | ||
040 |
_aDLC _cDLC _dDLC _dBD-DhEU |
||
041 | _aeng | ||
050 | 0 | 0 |
_aHF5415.2 _b.A14 2000 |
082 | 0 | 0 |
_a658.83 _221 _bAAM 2011 |
100 | 1 | _aAaker, David A. | |
245 | 1 | 0 |
_aMarketing research / _cDavid A. Aaker, V. Kumar, George S. Day & Robert P. Leone. |
250 | _a10th ed. | ||
260 |
_aNew Delhi : _bWiley, _cc2011. |
||
300 |
_axvi, 751 p. : _bill. ; _c27 cm. |
||
504 | _aIncludes bibliographical references and index. | ||
590 | _aMd. Aminul Islam | ||
650 | 0 | _aMarketing research. | |
700 | 1 |
_aKumar, V., _d1957- |
|
700 | 1 | _aDay, George S. | |
700 | 1 | _aLeone, Robert P. | |
856 | 4 | 2 |
_3Publisher description _uhttp://www.loc.gov/catdir/description/wiley0310/00035933.html |
856 | 4 |
_3Table of Contents _uhttp://www.loc.gov/catdir/toc/onix05/00035933.html |
|
942 |
_2ddc _cBK |
||
999 |
_c2773 _d2773 |