000 | 01176cam a2200301 a 4500 | ||
---|---|---|---|
001 | 1561 | ||
003 | BD-DhEU | ||
005 | 20120828094507.0 | ||
008 | 120828s1996 nyua f 001 0 eng | ||
020 | _a0471124397 (cloth : alk. paper) | ||
020 | _a0471124419 (pbk. : alk. paper) | ||
040 |
_aDLC _cDLC _dDLC _dBD-DhEU |
||
041 | _aeng | ||
082 | 0 | 0 |
_a658.84 _223 _bSME 1996 |
100 | 1 |
_aSmith, Jeanette, _d1924- _94276 |
|
245 | 1 | 0 |
_aEntrepreneur magazine : _bguide to integrated marketing / _cJeanette Smith. |
260 |
_aNew York : _bJohn Wiley, _cc1996. |
||
300 |
_axii, 277 p. : _bill. ; _c24 cm. |
||
440 | 0 |
_aEntrepreneur magazine small business series _94277 |
|
504 | _aIncludes index. | ||
590 | _aMMI | ||
650 | 0 |
_aAdvertising media planning _xHandbooks, manuals, etc. _94278 |
|
650 | 0 |
_aDirect marketing _xHandbooks, manuals, etc. _94279 |
|
856 | 4 |
_3Table of Contents _uhttp://www.loc.gov/catdir/toc/onix05/96000530.html |
|
856 | 4 | 2 |
_3Contributor biographical information _uhttp://www.loc.gov/catdir/enhancements/fy0707/96000530-b.html |
856 | 4 | 2 |
_3Publisher description _uhttp://www.loc.gov/catdir/enhancements/fy0707/96000530-d.html |
942 |
_2ddc _cBK |
||
999 |
_c1575 _d1575 |