| 000 | 00695nam a22002537a 4500 | ||
|---|---|---|---|
| 001 | 1498 | ||
| 003 | BD-DhEU | ||
| 005 | 20120812171537.0 | ||
| 008 | 120812t ii||||| |||| 00| 0 eng d | ||
| 020 | _a9788131509821 | ||
| 040 |
_aBD-DhEU _cBD-DhEU |
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| 041 | _aeng | ||
| 082 | 0 | 0 |
_223 _a658.8 _bMCP 2008 |
| 100 |
_aMcDaniel, Carl N., _94220 |
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| 245 |
_aPrinciples of marketing / _c Carl N. McDaniel, Lamb, Charles W. & Hair, Joseph F. |
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| 260 |
_aNew Delhi : _bCengage Learning, _cc2008. |
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| 300 |
_a600 p. ; _c24 cm. |
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| 500 | _aIncludes index. | ||
| 590 | _aMKI | ||
| 650 | 0 | _aMarketing | |
| 700 | 1 |
_aLamb, Charles W. _927 |
|
| 700 | 1 |
_aHair, Joseph F. _94221 |
|
| 942 |
_2ddc _cBK |
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| 999 |
_c1546 _d1546 |
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