| 000 | 00850cam a22002774a 4500 | ||
|---|---|---|---|
| 001 | 11489 | ||
| 003 | BD-DhEU | ||
| 005 | 20120812155256.0 | ||
| 008 | 120812s2004 ii b 001 0 eng | ||
| 020 | _a0131138650 | ||
| 020 | _a8129704536 | ||
| 040 |
_aDLC _cDLC _dDLC _dBD-DhEU |
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| 041 | _aeng | ||
| 082 | 0 | 0 |
_a658.8 _222 _bLOS 2004 |
| 100 | 1 |
_aLovelock, Christopher H. _92091 |
|
| 245 | 1 | 0 |
_aServices marketing : _bpeople, technology, strategy / _cChristopher Lovelock, Jochen Wirtz. |
| 250 | _a5th ed. | ||
| 260 |
_aDelhi : _bPearson/Prentice Hall, _cc2004. |
||
| 300 |
_axviii, 652 p. : _bill., map ; _c24 cm. |
||
| 504 | _aIncludes bibliographical references and indexes. | ||
| 590 | _aMKI | ||
| 650 | 0 |
_aProfessions _xMarketing. _94198 |
|
| 650 | 0 |
_aService industries _xMarketing. _94199 |
|
| 700 | 1 |
_aWirtz, Jochen. _92096 |
|
| 942 |
_2ddc _cBK |
||
| 999 |
_c1537 _d1537 |
||