000 | 00741cam a22002534a 4500 | ||
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001 | 1549 | ||
003 | BD-DhEU | ||
005 | 20200316165953.0 | ||
008 | 120812s2010 ii b 001 0 eng | ||
020 | _a9788131731819 | ||
040 |
_aDLC _cDLC _dBD-DhEU |
||
041 | _aeng | ||
082 | 0 | 0 |
_a658.8 _223 _bMAM 2011 |
100 | 1 |
_aMalhotra, Naresh K. _94013 |
|
245 | 1 | 0 |
_aMarketing research : _ban applied orientation / _cNaresh K. Malhotra. |
250 | _a6th ed. | ||
260 |
_aDelhi : _bPearson, _cc2010. |
||
300 |
_avii, 897 p. ; _c28 cm. |
||
504 | _aIncludes bibliographical references (p. 834-873) and index. | ||
590 | _aMMI | ||
650 | 0 |
_aMarketing research. _92117 |
|
650 | 0 |
_aMarketing research _xMethodology. _94169 |
|
942 |
_2ddc _cBK _018 |
||
999 |
_c1527 _d1527 |