| 000 | 01773cas a2200445 a 4500 | ||
|---|---|---|---|
| 001 | 1648 | ||
| 003 | BD-DhEU | ||
| 005 | 20170718163427.0 | ||
| 008 | 120812c1990 mau b 0 a0eng c | ||
| 020 | _a0072864702 | ||
| 040 |
_aOPosmS _cOPosmS _dInU _dNST _dDLC _dNSDP _dCaQQL _dOCoLC _dDLC _dNLGGC _dOCoLC _dBD-DhEU |
||
| 041 | _aeng | ||
| 082 | 0 | 4 |
_a658.8 _223 _bPEA 1990 |
| 210 | 0 | _aAppl. basic mark. | |
| 222 | 0 | _aApplications in basic marketing | |
| 245 | 0 | 0 |
_aApplications in basic marketing : _bclippings from the popular business press / |
| 250 | _a2004-05 | ||
| 260 |
_aBosto: _bMcGraw-Hill/Irwin, _cc2005 |
||
| 300 |
_av. : _bill. ; _c26 cm. |
||
| 310 | _aAnnual | ||
| 362 | 0 | _a1990- | |
| 500 | _aLatest issue consulted: 2004/2005. | ||
| 500 | _aPublished: Boston, Mass: McGraw-Hill/Irvin, <2004/2005> | ||
| 500 | _aEditors: 1990- E. Jerome McCarthy and William D. Perreault, Jr. | ||
| 504 | _aIncludes bibliographical references. | ||
| 520 | _a"Clippings from the popular business press." | ||
| 580 | _aCompanion vol. to: McCarthy, E. Jerome (Edmund Jerome). Basic marketing; and: McCarthy, E. Jerome (Edmond Jerome). Essentials of marketing. | ||
| 590 | _aEarlier selection Decision based on 1990 | ||
| 590 | _aUH | ||
| 650 | 0 |
_aMarketing _vPeriodicals. _94144 |
|
| 650 | 0 |
_aMarketing _xManagement _vPeriodicals. _94145 |
|
| 650 | 6 |
_aMarketing _vPériodiques. _94146 |
|
| 650 | 6 |
_aMarketing _xCoupures de presse _vPériodiques. _94147 |
|
| 650 | 1 | 7 |
_aMarketing. _2gtt |
| 700 | 1 |
_aMcCarthy, E. Jerome _q(Edmund Jerome) _94148 |
|
| 700 | 1 |
_aPerreault, William D. _94149 |
|
| 700 | 1 |
_aMcCarthy, E. Jerome _q(Edmund Jerome). _tBasic marketing. _94150 |
|
| 700 | 1 |
_aMcCarthy, E. Jerome _q(Edmund Jerome). _tEssentials of marketing. _94151 |
|
| 942 |
_2ddc _cBK |
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| 999 |
_c1519 _d1519 |
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