| 000 | 00792cam a22002654a 4500 | ||
|---|---|---|---|
| 001 | 297 | ||
| 003 | BD-DhEU | ||
| 005 | 20120828120519.0 | ||
| 008 | 120808s2002 njua b 001 0 eng | ||
| 020 | _a0130332712 | ||
| 020 | _a8178085860 | ||
| 040 |
_aDLC _cDLC _dDLC _dBD-DhEU |
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| 041 | _aeng | ||
| 082 | 0 | 0 |
_a658.848 _221 _bKEG 2002 |
| 100 | 1 |
_aKeegan, Warren J. _94011 |
|
| 245 | 1 | 0 |
_aGlobal marketing management / _cWarren J. Keegan. |
| 250 | _a7th ed. | ||
| 260 |
_aNew Delhi : _bPearson Education Prentice Hall, _cc2002. |
||
| 300 |
_axxv, 617 p. : _bill. ; _c24 cm. |
||
| 504 | _aIncludes bibliographical references and index. | ||
| 590 | _aMKI | ||
| 650 | 0 |
_aExport marketing _xManagement. _94030 |
|
| 650 | 0 |
_aExport marketing _xManagement _vCase studies. _94031 |
|
| 942 |
_2ddc _cBK |
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| 999 |
_c1474 _d1474 |
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