000 00686nam a22002537a 4500
001 1541
003 BD-DhEU
005 20120808121558.0
008 120808t2005 ii ||||| |||| 00| 0 eng d
020 _a9780070581593
020 _a0070581592
040 _aBD-DhEU
_cBD-DhEU
041 _aeng
082 0 0 _223
_a658.8
_bSEB 2005
100 1 _aSengupta, Subroto
_93989
245 1 0 _aBranding positioning:
_bstrategies for competitive advantage /
_cSubroto Sengupta
250 _a2nd ed.
260 _aNew Delhi:
_bTata McGraw-Hill,
_cc2005.
300 _axiv, 297 p.:
_bill.;
_c25 cm.
500 _aIncludes index.
590 _aMMI
653 _aBrand positioning
942 _2ddc
_cBK
999 _c1460
_d1460