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1.
Services marketing : people, technology, strategy / Christopher Lovelock, Jochen Wirtz. by
Edition: 6th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: India : Pearson Education, c2010
Availability: Items available for reference: Eastern University Library: Not For Loan (1)Call number: 658.8 LOS 2010.
2.
Design for six sigma for service / Kai Yang. by Series: Six sigma operational methods series
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New York : McGraw-Hill, c2005
Availability: Items available for loan: Eastern University Library (2)Call number: 658.4 YAD 2005, ...
3.
Services marketing : people, technology, strategy / Christopher Lovelock, Jochen Wirtz. by
Edition: 5th ed.
Material type: Text Text; Format: print ; Literary form:
Language: English
Publication details: Delhi : Pearson/Prentice Hall, c2004
Availability: Items available for loan: Eastern University Library (1)Call number: 658.8 LOS 2004. Items available for reference: Eastern University Library: Not For Loan (1)Call number: 658.8 LOS 2004.
4.
Services marketing : integrating customer focus across the firm / Valarie A. Zeithaml, Mary Jo Bitner. by
Edition: 3rd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Boston : McGraw-Hill/Irwin, c2003
Availability: Items available for loan: Eastern University Library (6)Call number: 658.8 ZES 2003, ... Items available for reference: Eastern University Library: Not For Loan (1)Call number: 658.8 ZES 2003.
5.
Services marketing : integrating customer focus across the firm / Valarie A. Zeithaml, Mary Jo Bitner, Dwayne D. Gremler. by
Edition: 5th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New Delhi : McGraw-Hill Irwin, c2011
Availability: Items available for loan: Eastern University Library (3)Call number: 658.8 ZES 2011, ... Items available for reference: Eastern University Library: Not For Loan (1)Call number: 658.8 ZES 2011.
6.
Services marketing : integrating customer focus across the firm / Valarie A. Zeithaml, Mary Jo Bitner, Dwayne D. Gremler, Ajay pandit. by
Edition: 6th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New Delhi : McGraw-Hill Education(India) Private Limited, c2013
Availability: Items available for loan: Eastern University Library (5)Call number: 658.8 ZES 2013, ... Items available for reference: Eastern University Library: Not For Loan (1)Call number: 658.8 ZES 2013. Not available: Eastern University Library: Checked out (1).
7.
Services marketing : text and cases / Harsh V. Verma by
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New Delhi : Pearson, c2012
Availability: Items available for loan: Eastern University Library (5)Call number: 658.8 VES 2012, ...
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