Marketing research : methodological foundations / Gilbert A. Churchill, Jr., Dawn Iacobucci.
Material type: TextLanguage: English Series: The Harcourt series in marketingPublication details: Fort Worth : Harcourt College Publishers, c2002.Edition: 8th edDescription: xxvi, 1006 p. : ill. ; 26 cmISBN:- 0030331013
- 658.83 21 CHM 2002
- HF5415.2 .C5 2002
Item type | Current library | Call number | Status | Date due | Barcode | |
---|---|---|---|---|---|---|
Books | Eastern University Library General Stacks | 658.83 CHM 2002 (Browse shelf(Opens below)) | Not For Loan | 12857 |
Includes bibliographical references and indexes.
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