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1.
Beyond branding / edited by Nicholas Ind. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: London, UK ; Sterling, VA : Kogan Page, 2003
Online resources:
Availability: Items available for reference: Eastern University Library: Not For Loan (1)Call number: 658.8 INB 2003.
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2.
Global brand strategy : unlocking brand potential across countries, cultures & markets / Sicco Van Gelder. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: London ; Sterling, VA : Kogan Page, 2003
Online resources:
Availability: Items available for loan: Eastern University Library (1)Call number: 658.8 GEG 2004. Items available for reference: Eastern University Library: Not For Loan (1)Call number: 658.8 GEG 2004.
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3.
The philosophy of branding : great philosophers think brands / Thom Braun. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: London ; Sterling, VA : Kogan Page, 2004
Online resources:
Availability: Items available for reference: Eastern University Library: Not For Loan (1)Call number: 658.8 BRP 2004.
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4.
Brand lands, hot spots & cool spaces : welcome to the third place and the total marketing experience / Christian Mikunda. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: London ; Sterling, VA : Kogan Page, c2004
Online resources:
Availability: Items available for reference: Eastern University Library: Not For Loan (1)Call number: 659 MIB 2004.
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Last Updated on 16 October 2024
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