Marketing : the core / Roger A. Kerin, Steven W. Hartley, William Rudelius.
Material type: TextLanguage: English Series: McGraw-Hill/Irwin series in marketingPublication details: Boston, Mass. : McGraw-Hill/Irwin, c2004.Description: 1v.(various pagings): col. ill. ; 28 cmISBN:- 0072547030
- 007121478X
- 658.8 21 KEM 2004
Item type | Current library | Call number | Status | Date due | Barcode | |
---|---|---|---|---|---|---|
Books | Eastern University Library General Stacks | 658.8 KEM 2004 (Browse shelf(Opens below)) | Available | 07093 | ||
Books | Eastern University Library General Stacks | 658.8 KEM 2004 (Browse shelf(Opens below)) | Not For Loan | 07094 |
Includes bibliographical references (CN1-CN14) and index.
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