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Foundations of marketing theory : toward a general theory of marketing / Shelby D. Hunt.

By: Material type: TextTextPublication details: India : PHI Learning, c2002.Description: xv, 323 p. : ill. ; 23 cmISBN:
  • 8120322401
Subject(s): DDC classification:
  • 658.8 21 HUF 2002
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Holdings
Item type Current library Call number Status Notes Date due Barcode
Books Books Eastern University Library General Stacks 658.8 HUF 2002 (Browse shelf(Opens below)) Not For Loan 10671
Books Books Eastern University Library General Stacks 658.8 HUF 2002 (Browse shelf(Opens below)) Available Dhanmondi Library 10670
Books Books Eastern University Library General Stacks 658.8 HUF 2002 (Browse shelf(Opens below)) Available 10669

Includes bibliographical references (p. 289-308) and index.

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Last Updated on 16 October 2024
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