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81.
Introduction to operations research Frederick S. Hillier [and] Gerald J. Lieberman. by Series: Holden-Day series in industrial engineering and management science
Edition: 7th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New Delhi : Tata McGraw-Hill, c2001
Availability: Items available for reference: Eastern University Library: Not For Loan (1)Call number: 658.4 HII 2001.
82.
Strategic management : formulation implementation and control / John A. Pearce II, Richard B. Robinson, Jr. by Series: Irwin series in management and the behavioral sciences
Edition: 10th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New Delhi : Tata McGraw-hill, c2007
Availability: Items available for loan: Eastern University Library (1)Call number: 658.4 PES 2007. Items available for reference: Eastern University Library: Not For Loan (1)Call number: 658.4 PES 2007.
83.
Business communication : making connections in a digital world / Raymond V Lesikar ; Marie E Flatley. ; Kathryn Rentz and Neerja Pande. by
Edition: 11th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New Delhi : Tata McGraw Hill, c2008
Availability: Items available for loan: Eastern University Library (7)Call number: 658.45 LEB 2008, ... Items available for reference: Eastern University Library: Not For Loan (1)Call number: 658.45 LEB 2008.
84.
Production and operations management / Chary, S. N. by
Edition: 4th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New Delhi : Tata McGraw-Hill, c2009
Availability: Items available for loan: Eastern University Library (3)Call number: 658.5 CHP 2009, ... Items available for reference: Eastern University Library: Not For Loan (1)Call number: 658.5 CHP 2009.
85.
What's in a brand? : Building brand equity through advertising / by John Philip Jones by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New Delhi : Tata McGraw-Hill, c1998
Availability: Items available for loan: Eastern University Library (3)Call number: 658.827 JOW 1998, ...
86.
Brand warfare : 10 rules for building the killer brand : lessons for new and old economy players / David F. D'Alessandro, with Michele Owens. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New Delhi : Tata McGraw-Hill, c2001
Availability: Items available for reference: Eastern University Library: Not For Loan (1)Call number: 658.8 DAB 2001.
87.
Branding positioning: strategies for competitive advantage / Subroto Sengupta by
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New Delhi: Tata McGraw-Hill, c2005
Availability: Items available for loan: Eastern University Library (4)Call number: 658.8 SEB 2005, ... Items available for reference: Eastern University Library: Not For Loan (1)Call number: 658.8 SEB 2005.
88.
Foundation of matketing / David Jobber, John Fahy by
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New Delhi : Tata McGraw- HIll, c2006
Availability: Items available for reference: Eastern University Library: Not For Loan (1)Call number: 658.8 JOF 2006.
89.
Consumer behavior and marketing strategy / J. Paul Peter, Jerry C. Olson. by Series: McGraw-Hill/Irwin series in marketing
Edition: 7th ed.
Material type: Text Text; Format: print ; Literary form: Essays
Language: English
Publication details: New Delhi : Tata McGraw-Hill, c2005
Availability: Items available for loan: Eastern University Library (3)Call number: 658.8 PEC 2005, ... Items available for reference: Eastern University Library: Not For Loan (1)Call number: 658.8 PEC 2005.
90.
Repositioning : marketing in an era of competition, change, and crisis / Jack Trout with Steve Rivkin. by
Material type: Text Text; Format: microfiche festschrift
Language: English
Publication details: New Delhi: Tata McGraw-Hill, c2010
Availability: Items available for loan: Eastern University Library (3)Call number: 658.8 TRR 2010, ...
91.
Marketing management / Rajan Saxena by
Edition: 4th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New delhi : Tata McGraw Hill, c2009
Availability: Items available for reference: Eastern University Library: Not For Loan (1)Call number: 658.8 SAM 2009.
92.
Rural marketing: concepts and practices/ Balram Dogra and Karminder Ghuman by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New Delhi: Tata McGraw Hill Education, c2008
Availability: Items available for loan: Eastern University Library (3)Call number: 658.81 DOR 2008, ... Items available for reference: Eastern University Library: Not For Loan (1)Call number: 658.81 DOR 2008.
93.
Power system analysis / John J. Grainger, William D. Stevenson, Jr. by Series: McGraw-Hill series in electrical and computer engineering. Power and energy
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New Delhi : Tata McGraw-Hill, c1994
Availability: Items available for loan: Eastern University Library (4)Call number: 621.31 GRP 1994, ... Items available for reference: Eastern University Library: Not For Loan (1)Call number: 621.31 GRP 1994.
94.
Say it like Obama : the power of speaking with purpose and vision / Shel Leanne. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New Delhi: New York : Tata McGraw-Hill, c2009
Availability: Items available for loan: Eastern University Library (1)Call number: 978.092 LES 2009. Items available for reference: Eastern University Library: Not For Loan (1)Call number: 978.092 LES 2009.
95.
Business research methodology / T.N. Srivastava and Shailaja Rego. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New Delhi : Tata McGraw Hill, c2011
Availability: Items available for loan: Eastern University Library (3)Call number: 650.072 SRB 2011, ... Items available for reference: Eastern University Library: Not For Loan (1)Call number: 650.072 SRB 2011. Not available: Eastern University Library: Checked out (1).
96.
Peter Norton's introduction to computers/ by
Edition: 7th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New Delhi: Tata McGraw-Hill, 2011
Availability: Items available for loan: Eastern University Library (1)Call number: 004 NOI 2011. Items available for reference: Eastern University Library: Not For Loan (1)Call number: 004 NOI 2011.
97.
Staffing organizations / Herbert G. Heneman III, Timothy A. Judge. by
Edition: 6th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi : Middleton, WI : Boston : Mendota House ; McGraw-Hill Irwin, Tata McGraw-Hill, c2009
Availability: Items available for loan: Eastern University Library (4)Call number: 658.311 HES 2009, ... Items available for reference: Eastern University Library: Not For Loan (1)Call number: 658.311 HES 2009.
98.
Understanding business / William G. Nickels, James M. McHugh, Susan M. McHugh. by
Edition: 9th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New York, NY : New Delhi : McGraw-Hill Irwin, Tata McGraw-Hill, c2010
Availability: Items available for loan: Eastern University Library (6)Call number: 650 NIU 2010, ... Items available for reference: Eastern University Library: Not For Loan (1)Call number: 650 NIU 2010.
99.
Supply chain logistics management / Donald J. Bowersox, David J. Closs, M. Bixby Cooper. by Series: McGraw-Hill/Irwin series operations and decision sciences
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New Delhi. : Tata McGraw-Hill, c2007
Availability: Items available for reference: Eastern University Library: Not For Loan (1)Call number: 658.7 BOS 2007.
100.
Strategic management : formulation, implementation, and control / John A Pearce II, Richard B. Robinson, & Amita Mital. by Series: The Haworth Press promotional management
Edition: 12th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New Delhi ; London : Tata McGraw-Hill, 2012
Availability: Items available for loan: Eastern University Library (1)Call number: 658.4 PES 2012. Items available for reference: Eastern University Library: Not For Loan (1)Call number: 658.4 PES 2012. Not available: Eastern University Library: Checked out (1).
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