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	581.	Marketing management : a South Asian perspective / Philip Kotler...[et al.]. by Kotler, Philip Keller, Kevin Lane Koshy, Abraham Jha, Mithileshwar Edition: 13th ed. Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: New Delhi : Pearson, c2009 Availability: Items available for loan: Eastern University Library (3)Call number: 658.8 KOM 2009, ... Items available for reference: Eastern University Library: Not For Loan (1)Call number: 658.8 KOM 2009. Place hold Add to cart (remove)
	582.	Marketing management : analysis, planning, implementation, and control / Philip Kotler. by Kotler, Philip Edition: 8th ed. Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: New Delhi : Prentice-Hall, c1994 Availability: Items available for reference: Eastern University Library: Not For Loan (1)Call number: 658.8 KOM 1994. Add to cart (remove)
	583.	Services marketing : integrating customer focus across the firm / Valarie A. Zeithaml, Mary Jo Bitner, Dwayne D. Gremler. by Zeithaml, Valarie A Bitner, Mary Jo Gremler, Dwayne D Pandit, Ajay Edition: 5th ed. Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: New Delhi : McGraw-Hill Irwin, c2011 Online resources: Contributor biographical information Publisher description Table of contents only Availability: Items available for loan: Eastern University Library (3)Call number: 658.8 ZES 2011, ... Items available for reference: Eastern University Library: Not For Loan (1)Call number: 658.8 ZES 2011. Place hold Add to cart (remove)
	584.	Rural marketing: text and cases / C.S.G Krishnamacharyulu and Lalitha Ramakrishnan by Krishnamacharyulu, C.S.G Ramakrishnan, Lalitha Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: New Delhi: Pearson Education, c2008 Availability: Items available for reference: Eastern University Library: Not For Loan (1)Call number: 658.81 KRR 2008. Add to cart (remove)
	585.	The secrets of great sales management : advanced strategies for maximizing performance / Robert A. Simpkins. by Simpkins, Robert A, 1945- Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: New Delhi: PHI Learning, 2008 Online resources: Table of contents Availability: Items available for loan: Eastern University Library (3)Call number: 658.81 SIS 2008, ... Place hold Add to cart (remove)
	586.	Consumer behavior and marketing action / Henry Assael. by Assael, Henry Edition: 6th ed. Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: New Delhi : Cengage Learning, c1998 Other title: Consumer behavior Availability: Items available for reference: Eastern University Library: Not For Loan (1)Call number: 658.8342 ASC 1998. Add to cart (remove)
	587.	Organizational behavior / Stephen P. Robbins, Timothy A. Judge and Seema Sanghi. by Robbins, Stephen P Judge,Timothy A Sanghi, Seema Edition: 13th ed. Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: New Delhi : Pearson, c2009 Availability: Items available for loan: Eastern University Library (1)Call number: 658.3 ROO 2009. Items available for reference: Eastern University Library: Not For Loan (1)Call number: 658.3 ROO 2009. Not available: Eastern University Library: Checked out (1). Place hold Add to cart (remove)
	588.	Production and operations management / Martin K. Starr. by Starr, Martin K, 1927- Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: New Delhi : Cengage Learning, c2007 Other title: Operations management Online resources: Table of contents only Availability: Items available for reference: Eastern University Library: Not For Loan (1)Call number: 658.5 STP 2007. Add to cart (remove)
	589.	Consumer behavior and managerial decision making / Frank R. Kardes. by Kardes, Frank R Edition: 2nd ed. Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: New Delhi : PHI Learning, c2002 Availability: Items available for loan: Eastern University Library (2)Call number: 658.8 KAC 2002, ... Items available for reference: Eastern University Library: Not For Loan (1)Call number: 658.8 KAC 2002. Place hold Add to cart (remove)
	590.	Consumer behavior / Roger D. Blackwell, Paul W. Miniard, James F. Engel. by Blackwell, Roger D Miniard, Paul W Engel, James F Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: New Delhi : Cengage Learning, c2006 Availability: Items available for reference: Eastern University Library: Not For Loan (1)Call number: 658.8 BLC 2006. Add to cart (remove)
	591.	Consumer behavior : buying, having, and being / Michael R. Solomon. by Solomon, Michael R Edition: 8th ed. Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: New Delhi : PHI Learning, c2009 Online resources: Table of contents Availability: Items available for loan: Eastern University Library (2)Call number: 658.8 SOC 2009, ... Items available for reference: Eastern University Library: Not For Loan (1)Call number: 658.8 SOC 2009. Place hold Add to cart (remove)
	592.	No cover image available No cover image available Rural marketing: concepts and practices/ Balram Dogra and Karminder Ghuman by Dogra, Balram Ghuman, Karminder Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: New Delhi: Tata McGraw Hill Education, c2008 Availability: Items available for loan: Eastern University Library (3)Call number: 658.81 DOR 2008, ... Items available for reference: Eastern University Library: Not For Loan (1)Call number: 658.81 DOR 2008. Place hold Add to cart (remove)
	593.	No cover image available No cover image available The rural marketing book/ Pradeep Kshayap and Siddhartha Raut by Kashyap, Pradeep Raut, Siddhartha Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: New Delhi: Biztantra, 2009 Availability: Items available for loan: Eastern University Library (8)Call number: 658.81 KAR 2009, ... Items available for reference: Eastern University Library: Not For Loan (1)Call number: 658.81 KAR 2009. Place hold Add to cart (remove)
	594.	Modern marketing management / Hari Govind Mishra. by Mishra, Hari Govind Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: New Delhi : R B S A, 2005 Availability: Items available for loan: Eastern University Library (1)Call number: 658.8 MIM 2005. Place hold Add to cart (remove)
	595.	Principles of marketing / David L Kurtz. and Louis E. Boone. by Kurtz, David L Boone, Louis E Edition: 12th ed. Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: New Delhi : Cengage Learning, c2006 Availability: Items available for loan: Eastern University Library (1)Call number: 658.8 KUP 2006. Place hold Add to cart (remove)
	596.	Export-import and logistics management/ Usha Kiran Rai by Rai, Usha Kiran Edition: 2nd ed. Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: New Delhi: PHI Learning, c2010 Availability: Items available for loan: Eastern University Library (2)Call number: 658.848 RAE 2010, ... Items available for reference: Eastern University Library: Not For Loan (1)Call number: 658.848 RAE 2010. Place hold Add to cart (remove)
	597.	Essentials of marketing research / William G. Zikmund, Barry J. Babin. by Zikmund, William G Babin, Barry J Edition: 3rd ed. Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: New Delhi : Cengage Learning, c2007 Availability: Items available for reference: Eastern University Library: Not For Loan (1)Call number: 658.8 ZIE 2007. Add to cart (remove)
	598.	International marketing: analysis and strategy/ Sak Onkvisit and John J. Shaw by Onkvisit, Sak Shaw, John J Edition: 3rd ed. Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: New Delhi: PHI Learning, c1997 Availability: Items available for loan: Eastern University Library (2)Call number: 658.848 ONI 1997, ... Items available for reference: Eastern University Library: Not For Loan (1)Call number: 658.848 ONI 1997. Place hold Add to cart (remove)
	599.	Integrated advertising, promotion & marketing communications / Kenneth E. Clow, Donald Baack. by Clow, Kenneth E Baack, Donald Edition: 3rd ed. Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: New Delhi : Pearson Prentice Hall, 2007 Other title: Integrated advertising, promotion, and marketing communications Availability: Items available for loan: Eastern University Library (3)Call number: 659.1 CLI 2007, ... Items available for reference: Eastern University Library: Not For Loan (1)Call number: 659.1 CLI 2007. Place hold Add to cart (remove)
	600.	Electronic circuit guidebook, Volume 1: Sensors / Joseph J. Carr. by Carr, Joseph J Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi : Prompt Publications, c1997-<c1999 > Availability: Items available for loan: Eastern University Library (1)Call number: 621.38 CAE 1999. Items available for reference: Eastern University Library: Not For Loan (1)Call number: 621.38 CAE 1999. Place hold Add to cart (remove)