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261.
Marketing management : analysis, planning, implementation, and control / Philip Kotler. by
Edition: 8th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New Delhi : Prentice-Hall, c1994
Availability: Items available for reference: Eastern University Library: Not For Loan (1)Call number: 658.8 KOM 1994.
262.
Customer relationship management essentials / John W. Gosney, Thomas P. Boehm. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Roseville, Calif. : Prima Tech, c2000
Availability: Items available for loan: Eastern University Library (2)Call number: 658.812 GOC 2000, ... Items available for reference: Eastern University Library: Not For Loan (1)Call number: 658.812 GOC 2000.
263.
Value innovation portfolio management : achieving double-digit growth through customer value / Sheila Mello ... [et al.]. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Ft. Lauderdale, FL : J. Ross Pub., c2006
Online resources:
Availability: Items available for reference: Eastern University Library: Not For Loan (1)Call number: 658.801 MEV 2006.
264.
The secrets of great sales management : advanced strategies for maximizing performance / Robert A. Simpkins. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New Delhi: PHI Learning, 2008
Online resources:
Availability: Items available for loan: Eastern University Library (3)Call number: 658.81 SIS 2008, ...
265.
Managing in turbulent times / by Peter F. Drucker. by
Edition: 1st ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : Harper & Row, c1980
Availability: Items available for loan: Eastern University Library (1)Call number: 658 DRM 1980.
266.
The frontiers of management : where tomorrow's decisions are being shaped today / Peter F. Drucker. by
Edition: 1st ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New York : Truman Talley Books, c1986
Availability: Items available for loan: Eastern University Library (1)Call number: 658 DRF 1986.
267.
Production and operations management / Martin K. Starr. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New Delhi : Cengage Learning, c2007
Other title:
  • Operations management
Online resources:
Availability: Items available for reference: Eastern University Library: Not For Loan (1)Call number: 658.5 STP 2007.
268.
Strategic brand management : building, measuring, and managing brand equity / Kevin Lane Keller. by
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Upper Saddle River, N.J. : Prentice Hall, c2003
Availability: Items available for loan: Eastern University Library (1)Call number: 658.827 KES 2003. Items available for reference: Eastern University Library: Not For Loan (1)Call number: 658.827 KES 2003.
269.
Service operations management / Richard Metters, Kathryn King-Metters, Madeleine Pullman and Steve Walton by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Availability: Items available for loan: Eastern University Library (1)Call number: 658 MES 2006.
270.
Modern marketing management / Hari Govind Mishra. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New Delhi : R B S A, 2005
Availability: Items available for loan: Eastern University Library (1)Call number: 658.8 MIM 2005.
271.
TKO sales! : ten knockout strategies for selling more of anything / Dave Anderson. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Hoboken, N.J. : John Wiley & Sons, c2008
Availability: Items available for reference: Eastern University Library: Not For Loan (1)Call number: 658.85 ANT 2007.
272.
Export-import and logistics management/ Usha Kiran Rai by
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New Delhi: PHI Learning, c2010
Availability: Items available for loan: Eastern University Library (2)Call number: 658.848 RAE 2010, ... Items available for reference: Eastern University Library: Not For Loan (1)Call number: 658.848 RAE 2010.
273.
Be a successful remodeling contractor / R. Dodge Woodson. by
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Specialized;
Language: English
Publication details: New York : McGraw-Hill, c2005
Availability: Items available for reference: Eastern University Library: Not For Loan (1)Call number: 690.068 WOB 2005.
274.
Theatrical design and production : an introduction to scene design and construction, lighting, sound, costume, and makeup / J. Michael Gillette. by
Edition: 4th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Mountain View, Calif. : Mayfield Pub., c2000
Availability: Items available for reference: Eastern University Library: Not For Loan (1)Call number: 792.025 GIT 2000.
275.
Financial management: principles and applications / Arthur J. Keown... [et al.] by
Edition: 10th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: India: Pearson, c2005
Availability: Items available for loan: Eastern University Library (2)Call number: 658.15 KEF 2005, ...
276.
Brands and branding / [edited by] Rita Clifton and John Simmons ; with Sameena Ahmad ... [et al.]. by Series: The economist series
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Princeton, NJ : Bloomberg Press, 2004
Availability: Items available for reference: Eastern University Library: Not For Loan (1)Call number: 658.8 CLB 2004.
277.
Fundamentals of human resource management / Raymond A. Noe ... [et al.]. by
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Boston : McGraw-Hill/Irwin, c2007
Other title:
  • Human resource management
Online resources:
Availability: Items available for reference: Eastern University Library: Not For Loan (1)Call number: 658.3 NOF 2007.
278.
Human resource management / Gary Dessler & Biju Varkkey. by
Edition: 12th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New Delhi : Dorling Kindersley, c2011
Availability: Items available for loan: Eastern University Library (10)Call number: 658.3 DEH 2011, ... Items available for reference: Eastern University Library: Not For Loan (1)Call number: 658.3 DEH 2011. Not available: Eastern University Library: Checked out (1).
279.
Database systems : design, implementation, and management / Peter Rob, Carlos Coronel. by
Edition: 7th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Canada : Thomson/Course Technology, c2007
Online resources:
Availability: Items available for loan: Eastern University Library (5)Call number: 005.74 ROD 2007, ... Items available for reference: Eastern University Library: Not For Loan (1)Call number: 005.74 ROD 2007.
280.
Management : principles and applications / Ricky W. Griffin. by
Edition: 10th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New Delhi : Cengage Learning, c2011
Availability: Items available for loan: Eastern University Library (2)Call number: 658 GRM 2011, ... Items available for reference: Eastern University Library: Not For Loan (1)Call number: 658 GRM 2011. Not available: Eastern University Library: Checked out (1).
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