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221.
Boost your presentation IQ / by Marilyn Pincus. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New York : McGraw-Hill, c2005
Online resources:
Availability: Items available for loan: Eastern University Library (1)Call number: 658.4 PIB 2006. Items available for reference: Eastern University Library: Not For Loan (1)Call number: 658.4 PIB 2006.
222.
Effective business communications / Herta A. Murphy, Herbert W. Hildebrandt, Jane P. Thomas. by
Edition: 7th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New York : McGraw-Hill Companies, c1997
Other title:
  • Business communications
Availability: Items available for reference: Eastern University Library: Not For Loan (1)Call number: 658.45 MUE 1997.
223.
Operations management for MBAs / Jack R. Meredith, Scott M. Shafer. by
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New York, NY : Wiley, c2003
Availability: Items available for loan: Eastern University Library (10)Call number: 658.5 MEO 2003, ...
224.
Strategic brand management / Richard Elliott, Larry Percy. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Oxford ; New York : Oxford University Press, 2007
Availability: Items available for loan: Eastern University Library (1)Call number: 658.8 ELS 2007. Items available for reference: Eastern University Library: Not For Loan (1)Call number: 658.8 ELS 2007.
225.
Marketing / Michael J. Etzel, Bruce J. Walker, William J. Stanton. by Series: McGraw-Hill series in marketing
Edition: 11th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New York : McGraw-Hill, c1997
Availability: Items available for loan: Eastern University Library (6)Call number: 658.8 ETM 1997, ...
226.
Brandsimple : how the best brands keep it simple and succeed / Allen P. Adamson. by
Edition: 1st ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New York : Palgrave Macmillan, 2006
Other title:
  • Brand simple
Availability: Items available for loan: Eastern University Library (1)Call number: 658.8 ADB 2006.
227.
Operations now : profitability, processes, performance / Byron J. Finch. by Series: The McGraw-Hill/Irwin series operations management
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New York, NY : McGraw-Hill/Irwin, c2006
Availability: Items available for loan: Eastern University Library (1)Call number: 658.5 FIO 2006. Items available for reference: Eastern University Library: Not For Loan (1)Call number: 658.5 FIO 2006.
228.
Concrete systems for homes and low-rise construction : a Portland Cement Association guide / Pieter A. VanderWerf ... [et al.]. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New York : McGraw-Hill, c2006
Availability: Items available for loan: Eastern University Library (1)Call number: 693.5 VAC 2006. Items available for reference: Eastern University Library: Not For Loan (1)Call number: 693.5 VAC 2006.
229.
Statistical quality assurance methods for engineers / Stephen Vardeman, J. Marcus Jobe. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New York : John Wiley, c1999
Availability: Items available for loan: Eastern University Library (2)Call number: 658.5 VAS 1999, ...
230.
Branding only works on cattle : the new way to get known (and drive your competitors crazy) / Jonathan Salem Baskin. by
Edition: 1st ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : Business Plus, 2008
Availability: Items available for reference: Eastern University Library: Not For Loan (1)Call number: 658.8 BAB 2008.
231.
International marketing / Philip R. Cateora, John L. Graham. by Series: The McGraw-Hill/Irwin series in marketing
Edition: 11th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New York : Irwin McGraw-Hill, c2002
Availability: Items available for reference: Eastern University Library: Not For Loan (1)Call number: 658.848 CAI 2002.
232.
Essentials of CRM : a guide to customer relationship management / Bryan Bergeron. by Series: Essentials series
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New York : Wiley, c2002
Availability: Items available for loan: Eastern University Library (2)Call number: 658.8 BEE 2002, ... Items available for reference: Eastern University Library: Not For Loan (1)Call number: 658.8 BEE 2002.
233.
Marketing models / Gary L. Lilien, Philip Kotler, K. Sridhar Moorthy. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New York. : Prentice-Hall, c1992
Availability: Items available for loan: Eastern University Library (2)Call number: 658.8 LIM 1992, ...
234.
CIW e-commerce designer certification bible / Chris Minnick and Margaret T. Minnick. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New York, NY : Hungry Minds, c2001
Availability: Items available for loan: Eastern University Library (1)Call number: 658.8 MIC 2001.
235.
Marketing practices and principles / Ralph E. Mason, Patricia Mink Rath, Stewart Husted ; contributor, Richard Lynch. by
Edition: 5th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New York : Gregg Division, McGraw-Hill, c1995
Availability: Items available for loan: Eastern University Library (1)Call number: 658.8 MAM 1995.
236.
E-business privacy and trust : planning and management strategies / Paul Shaw. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New York : Wiley, 2001
Availability: Items available for reference: Eastern University Library: Not For Loan (1)Call number: 658.8 SHE 2001.
237.
Managing in turbulent times / by Peter F. Drucker. by
Edition: 1st ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : Harper & Row, c1980
Availability: Items available for loan: Eastern University Library (1)Call number: 658 DRM 1980.
238.
The frontiers of management : where tomorrow's decisions are being shaped today / Peter F. Drucker. by
Edition: 1st ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New York : Truman Talley Books, c1986
Availability: Items available for loan: Eastern University Library (1)Call number: 658 DRF 1986.
239.
Entrepreneur magazine : guide to integrated marketing / Jeanette Smith. by Series: Entrepreneur magazine small business series
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New York : John Wiley, c1996
Availability: Items available for reference: Eastern University Library: Not For Loan (1)Call number: 658.84 SME 1996.
240.
Multicultural marketing : selling to a diverse America / Marlene L. Rossman. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New York : AMACOM, c1994
Availability: Items available for loan: Eastern University Library (1)Call number: 658.8348 ROM 1994.
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