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21.
Global marketing / Warren J. Keegan, Mark C. Green. by
Edition: 4th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New Delhi. : Pearson/Prentice Hall, c2005
Availability: Items available for loan: Eastern University Library (1)Call number: 658.8 KEG 2005. Items available for reference: Eastern University Library: Not For Loan (1)Call number: 658.8 KEG 2005.
22.
Marketing research / Alvin C. Burns, Ronald F. Bush. by
Edition: 5th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New Delhi : Pearson/Prentice Hall, 2006
Availability: Items available for loan: Eastern University Library (1)Call number: 658.83 BUM 2006. Items available for reference: Eastern University Library: Not For Loan (1)Call number: 658.83 BUM 2006.
23.
Contemporary logistics / Paul R. Murphy, Jr., Donald F. Wood. by
Edition: 9th ed.
Material type: Text Text; Format: print ; Literary form: Essays ; Audience: Primary;
Language: English
Publication details: New delhi : Pearson Prentice Hall, c2008
Online resources:
Availability: Items available for loan: Eastern University Library (1)Call number: 658.5 MUC 2008.
24.
Principles of marketing / Philip Kotler, Gary Armstrong. by
Edition: 11th ed.
Material type: Text Text; Format: print ; Literary form: Essays ; Audience: Primary;
Language: English
Publication details: Delhi : Pearson Prentice Hall, c2006
Online resources:
Availability: Items available for loan: Eastern University Library (4)Call number: 658.8 KOP 2006, ...
25.
Principles of marketing / Philip Kotler by
Edition: 10th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Upper Saddle River, N.J. : Pearson Prentice Hall, c2004
Online resources:
Availability: Items available for loan: Eastern University Library (2)Call number: 658.8 KOP 2004, ... Items available for reference: Eastern University Library: Not For Loan (1)Call number: 658.8 KOP 2004. Not available: Eastern University Library: Checked out (1).
26.
Strategic brand management : building, measuring, and managing brand equity / Kevin Lane Keller. by
Edition: 3rd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Upper Saddle River, NJ : Pearson/Prentice Hall, c2008
Online resources:
Availability: Items available for loan: Eastern University Library (20)Call number: 658.8 KES 2008, ... Items available for reference: Eastern University Library: Not For Loan (1)Call number: 658.8 KES 2008.
27.
Consumer behavior : buying, having, and being / Michael R. Solomon. by
Edition: 6th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Upper Saddle River, NJ : Pearson/Prentice Hall, c2004
Online resources:
Availability: Items available for loan: Eastern University Library (1)Call number: 658.8 SOC 2004.
28.
Consumer behavior / Leon G. Schiffman, Leslie Lazar Kanuk. by
Edition: 8th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New Delhi: Pearson Prentice Hall, c2004
Availability: Items available for loan: Eastern University Library (6)Call number: 658.8 SCC 2004, ... Items available for reference: Eastern University Library: Not For Loan (1)Call number: 658.8 SCC 2004.
29.
Services marketing : people, technology, strategy / Christopher Lovelock, Jochen Wirtz. by
Edition: 5th ed.
Material type: Text Text; Format: print ; Literary form:
Language: English
Publication details: Delhi : Pearson/Prentice Hall, c2004
Availability: Items available for loan: Eastern University Library (1)Call number: 658.8 LOS 2004. Items available for reference: Eastern University Library: Not For Loan (1)Call number: 658.8 LOS 2004.
30.
Consumer behavior : buying, having, and being / Michael R. Solomon. by
Edition: 6th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New Delhi : Pearson/Prentice Hall, c2004
Availability: Items available for reference: Eastern University Library: Not For Loan (1)Call number: 658.8 SOC 2004.
31.
Advertising : principles & practice / William Wells, Sandra Moriarty, John Burnett. by
Edition: 7th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Upper Saddle River, N.J. : Pearson/Prentice Hall, c2006
Other title:
  • Advertising : principles and practice
Availability: Items available for loan: Eastern University Library (1)Call number: 659.1 WEA 2006. Items available for reference: Eastern University Library: Not For Loan (1)Call number: 659.1 WEA 2006.
32.
Integrated advertising, promotion & marketing communications / Kenneth E. Clow, Donald Baack. by
Edition: 3rd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New Delhi : Pearson Prentice Hall, 2007
Other title:
  • Integrated advertising, promotion, and marketing communications
Availability: Items available for loan: Eastern University Library (3)Call number: 659.1 CLI 2007, ... Items available for reference: Eastern University Library: Not For Loan (1)Call number: 659.1 CLI 2007.
33.
Administrative law / Daniel E. Hall & Daniel Hall. by
Edition: 3rd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Upper Saddle River, N.J. : Pearson Prentice Hall, c2006
Availability: Items available for reference: Eastern University Library: Not For Loan (1)Call number: 342.73 HAA 2006.
34.
Strategic management : a dynamic perspective concepts / Mason A. Carpenter, Wm. Gerard Sanders. & Prashant, Salwan. by
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Delhi : Pearson Prentice Hall, c2012
Online resources:
Availability: Items available for reference: Eastern University Library: Not For Loan (1)Call number: 658.4 CAS 2012.
35.
Statistics for managers : David M. Levine ... [et al.]. using Microsoft Excel / by
Edition: 5th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Upper Saddle River, N.J. : Pearson Prentice Hall, c2008
Availability: Items available for reference: Eastern University Library: Not For Loan (1)Call number: 519.5 LES 2008.
36.
Digital design : with a introduction to the verilog HDL / M. Morris Mano & Michael D. Ciletti. by
Edition: 5th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: India : Pearson Prentice Hall, c2013
Availability: Items available for loan: Eastern University Library (6)Call number: 621.395 MAD 2013, ... Items available for reference: Eastern University Library: Not For Loan (1)Call number: 621.395 MAD 2013.
37.
Integrated advertising, promotion and marketing communications / Kenneth E. Clow, Donald E. Baack. by
Edition: 6th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New York : Pearson Prentice Hall, c2014
Availability: Items available for loan: Eastern University Library (2)Call number: 659.1 CLI 2014, ... Items available for reference: Eastern University Library: Not For Loan (1)Call number: 659.1 CLI 2014.
38.
Entrepreneurship : successfully launching new ventures / Bruce R. Barringer, R. Duane Ireland. by
Edition: 4th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: India : Pearson/Prentice Hall, c2015
Availability: Items available for loan: Eastern University Library (2)Call number: 658.421 BAE 2015, ... Items available for reference: Eastern University Library: Not For Loan (1)Call number: 658.421 BAE 2015.
39.
Electronic devices and circuit theory / Robert L. Boylestad, Louis Nashelsky. by
Edition: 11th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Upper Saddle River, N.J. : Pearson Prentice Hall, c2015
Availability: Items available for loan: Eastern University Library (4)Call number: 621.3815 BOE 2015, ... Items available for reference: Eastern University Library: Not For Loan (1)Call number: 621.3815 BOE 2015.
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