Your search returned 148 results.

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	101.	Integrated advertising, promotion & marketing communications / Kenneth E. Clow, Donald Baack. by Clow, Kenneth E Baack, Donald Edition: 3rd ed. Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: New Delhi : Pearson Prentice Hall, 2007 Other title: Integrated advertising, promotion, and marketing communications Availability: Items available for loan: Eastern University Library (3)Call number: 659.1 CLI 2007, ... Items available for reference: Eastern University Library: Not For Loan (1)Call number: 659.1 CLI 2007. Place hold Add to cart (remove)
	102.	Brands and branding / [edited by] Rita Clifton and John Simmons ; with Sameena Ahmad ... [et al.]. by Clifton, Rita Simmons, John, 1948- Ahmad, Sameena Series: The economist series Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: Princeton, NJ : Bloomberg Press, 2004 Online resources: Table of contents Publisher description Availability: Items available for reference: Eastern University Library: Not For Loan (1)Call number: 658.8 CLB 2004. Add to cart (remove)
	103.	Marketing research : concepts, practices, and cases / Sunanda Easwaran, Sharmila J. Singh. by Easwaran, Sunanda Singh, Sharmila J Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: Oxford ; New York : Oxford University Press, 2006 Availability: Items available for reference: Eastern University Library: Not For Loan (1)Call number: 658.83 EAM 2006. Add to cart (remove)
	104.	Rural marketing / Pradeep Kashyap. by Kashyap, Pradeep Edition: 2nd ed. Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: India: Pearson, c2012 Availability: Items available for loan: Eastern University Library (5)Call number: 658.81 KAR 2012, ... Items available for reference: Eastern University Library: Not For Loan (1)Call number: 658.81 KAR 2012. Not available: Eastern University Library: Checked out (1). Place hold Add to cart (remove)
	105.	No cover image available No cover image available Changing role of agricultural marketing in Bangladesh/ Akramul Hoque by Hoque, Akramul Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: Dhaka: Aligarth, c2004 Availability: Items available for reference: Eastern University Library: Not For Loan (1)Call number: 381.5492 HOC 2004. Add to cart (remove)
	106.	Marketing research / David A. Aaker, V. Kumar, George S. Day & Robert P. Leone. by Aaker, David A Kumar, V, 1957- Day, George S Leone, Robert P Edition: 10th ed. Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: New Delhi : Wiley, c2011 Online resources: Publisher description Table of Contents Availability: Items available for reference: Eastern University Library: Not For Loan (1)Call number: 658.83 AAM 2011. Add to cart (remove)
	107.	Marketing research : methodological foundations / Gilbert A. Churchill, Jr., Dawn Iacobucci. by Churchill, Gilbert A Iacobucci, Dawn Series: The Harcourt series in marketing Edition: 8th ed. Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: Fort Worth : Harcourt College Publishers, c2002 Availability: Items available for reference: Eastern University Library: Not For Loan (1)Call number: 658.83 CHM 2002. Add to cart (remove)
	108.	Brand management : principles and practices / Kirti Dutta. by Dutta, Kirti Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: New Delhi : Oxford University Press, c2012 Availability: Items available for loan: Eastern University Library (4)Call number: 658.827 DUB 2012, ... Items available for reference: Eastern University Library: Not For Loan (1)Call number: 658.827 DUB 2012. Place hold Add to cart (remove)
	109.	Services marketing : integrating customer focus across the firm / Valarie A. Zeithaml, Mary Jo Bitner, Dwayne D. Gremler, Ajay pandit. by Zeithaml, Valarie A Bitner, Mary Jo Gremler, Dwayne D Pandit, Ajay Edition: 6th ed. Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: New Delhi : McGraw-Hill Education(India) Private Limited, c2013 Online resources: Contributor biographical information Publisher description Availability: Items available for loan: Eastern University Library (5)Call number: 658.8 ZES 2013, ... Items available for reference: Eastern University Library: Not For Loan (1)Call number: 658.8 ZES 2013. Not available: Eastern University Library: Checked out (1). Place hold Add to cart (remove)
	110.	Total relationship marketing [electronic resource] : marketing strategy moving from the 4Ps--product, price, promotion, place--of traditional marketing management to the 30Rs--the thirty relationships--of a new marketing paradigm / Evert Gummesson. by Gummesson, Evert, 1936- Edition: 3nd ed. Material type: Text; Format: electronic available online ; Literary form: Not fiction Language: English Publication details: Oxford ; Boston : Butterworth-Heinemann, c2008 Online resources: Click here for full text. Availability: Items available for reference: Eastern University Library: Not For Loan (1)Call number: 658.812 GUT 2008. Add to cart (remove)
	111.	Marketing management / Philip Kotler, Kevin Lane Keller. Mithileshwar Jha, Abraham Koshy. by Kotler, Philip Keller, Kevin Lane, 1956- Koshy, Abraham Jha, Mithileshwar Edition: 14th [ed.] Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: Upper Saddle River, N.J. : New Delhi : Prentice Hall, Pearson, c2013 Availability: Items available for loan: Eastern University Library (8)Call number: 658.8 KOM 2013, ... Items available for reference: Eastern University Library: Not For Loan (1)Call number: 658.8 KOM 2013. Not available: Eastern University Library: Checked out (1). Place hold Add to cart (remove)
	112.	Marketing / Paul Baines, Chris Fill, and Kelly Page. by Baines, Paul, 1973- Fill, Chris Page, Kelly, 1974- Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: Oxford ; New Delhi ; New York : Oxford University Press, c2008 Online resources: Table of contents only Contributor biographical information Publisher description Availability: Items available for reference: Eastern University Library: Not For Loan (1)Call number: 658.8 BAM 2009. Add to cart (remove)
	113.	Advertising and promotion : an integrated marketing communications perspective / George E. Belch & Michael A. Belch. by Belch, George E Belch, Michael A Belch, George E, -. Purani, Keyoor Series: Irwin/McGraw-Hill series in marketing Edition: 9th ed. Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: New Delhi : McGraw-Hill, c2013 Availability: Items available for loan: Eastern University Library (8)Call number: 659.1 BEA 2013, ... Items available for reference: Eastern University Library: Not For Loan (1)Call number: 659.1 BEA 2013. Place hold Add to cart (remove)
	114.	Basic marketing : a global-managerial approach / William D. Perreault, Jr., E. Jerome McCarthy. by Perreault, William D McCarthy, E. Jerome Series: McGraw-Hill/Irwin series in marketing Edition: 15th ed. Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: New Delhi. : McGraw-Hill, 2006 Availability: Items available for loan: Eastern University Library (3)Call number: 658.8 PEB 2006, ... Items available for reference: Eastern University Library: Not For Loan (1)Call number: 658.8 PEB 2006. Place hold Add to cart (remove)
	115.	Case studies in marketing. by Kapil, Kanwal Nayan Mukherjee, Jaydeep Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi, Pearson, c2011 Availability: Items available for loan: Eastern University Library (5)Call number: 658.8 KAC 2011, ... Items available for reference: Eastern University Library: Not For Loan (1)Call number: 658.8 KAC 2011. Place hold Add to cart (remove)
	116.	Marketing : defined, explained, applied / Michael Levens. by Levens, Michael Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: New Delhi : Pearson, c2011 Availability: Items available for reference: Eastern University Library: Not For Loan (1)Call number: 658.8 LEM 2011. Add to cart (remove)
	117.	International marketing / Philip R. Cateora, John L. Graham. & Prashant Salwan. by Cateora, Philip R Graham, John L Salwan, Prashant Edition: 13th ed. Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: Boston, Mass. : New Delhi : Tata McGraw-Hill/Irwin, c2007 Online resources: Publisher description Table of contents Availability: Items available for reference: Eastern University Library: Not For Loan (1)Call number: 658.84 CAI 2007. Add to cart (remove)
	118.	Cases in Rural marketing : an integrated approach/ C.S.G. Krishnamacharyulu and Lalitha Ramakrishana by Krishnamacharyulu, C.S.G Ramakrishnan, Lalitha Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: New Delhi: Pearson, c 2006 Availability: Items available for reference: Eastern University Library: Not For Loan (1)Call number: 658.81 KRC 2006. Add to cart (remove)
	119.	Case studies in marketing management / [edited by ] S. Ramesh Kumar by Kumar, S. Ramesh Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: New Delhi : Pearson, c2012 Availability: Items available for loan: Eastern University Library (2)Call number: 658.8 KUC 2012, ... Items available for reference: Eastern University Library: Not For Loan (1)Call number: 658.8 KUC 2012. Place hold Add to cart (remove)
	120.	Marketing research : tools & techniques / Nigel Bradley. by Bradley, Nigel, 1958- Edition: 2nd ed. Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: Oxford ; New York : Oxford University Press, 2010 Availability: Items available for reference: Eastern University Library: Not For Loan (1)Call number: 658.83 BRM 2010. Add to cart (remove)

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Last Updated on 16 October 2024

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Your search returned 148 results.