TY - BOOK AU - Krishnamacharyulu, C.S.G. AU - Ramakrishnan, Lalitha TI - Cases in Rural marketing: an integrated approach SN - 9788131701881 U1 - 658.81 23 PY - 2006/// CY - New Delhi PB - Pearson KW - Marketing KW - Rural marketing N1 - Includes index ER -