TY - BOOK AU - Thompson,Arthur A. AU - Peteraf,margaret A. AU - Gamble,Jhon E. AU - Jain,A.K. TI - Crafting and executing strategy: the quest for competitive advantage : concepts and cases SN - 9780078112720 (alk. paper) AV - HD30.28 .T53 2012 U1 - 658.4 23 PY - 2012/// CY - New York, New Delhi PB - Tata McGraw-Hill/Irwin KW - Strategic planning KW - Case studies N1 - Includes index ER -