TY  - BOOK
AU  - Erickson,Gary
AU  - Lorentzen,Lois Ann
TI  - Raising the bar: integrity and passion in life and business : a journey toward sustaining your business, brand, people, community, and the planet 
SN  - 0787973653 
U1  - 338.76646 23
PY  - 2004///
CY  - San Francisco
PB  - Jossey-Bass
KW  - Clif Bar Inc
KW  - Snack food industry
KW  - United States
N1  - Includes bibliographical references (p. 321-322) and index; Send them home -- Or why walk away from 60 million dollars? -- The epiphany ride -- The early years of Clif Bar -- Getting Clif back on course -- White road/red road -- A philosophy for life and business -- Tales from the road -- Lessons and a love story -- Solo climbing -- Maintaining control for the long haul -- Sustaining our living company -- Aspirations business model -- Moments of magic -- The jazz of business
UR  - http://www.loc.gov/catdir/description/wiley042/2004006422.html
UR  - http://www.loc.gov/catdir/bios/wiley047/2004006422.html
UR  - http://www.loc.gov/catdir/toc/ecip0416/2004006422.html
ER  -