TY  - BOOK
AU  - Hoover,John
AU  - Sparkman,Bill
TI  - How to sell to an idiot: 12 steps to selling anything to anyone 
SN  - 0471718548
U1  - 658.85 22
PY  - 2006///
CY  - Hoboken, N.J.
PB  - John Wiley & Sons, Inc.
KW  - Selling
KW  - Psychological aspects
N1  - Includes index; Step one : be prepared or be the idiot -- Step two : connect with the clueless -- Step three : confuse to clarify -- Step four : play the match game -- Step five : showtime -- Step six : ask for the business -- Step seven : circle around/make another pass -- Step eight : annoy them a little and ask for the business, again -- Step nine : appreciate -- Step ten : get a referral -- Step eleven : the fine art of following up to stay off of your laurels -- Step twelve : practice
UR  - http://www.loc.gov/catdir/toc/ecip059/2005006847.html
UR  - http://www.loc.gov/catdir/enhancements/fy0645/2005006847-d.html
UR  - http://www.loc.gov/catdir/enhancements/fy0654/2005006847-b.html
ER  -