TY  - BOOK
AU  - Hammond,James
AU  - Hammond,James
TI  - Branding your business: [promote your business, attract customers, build your brand through the power of emotion] 
SN  - 9780749462963 
U1  - 658.8 22
PY  - 2011///
CY  - London, Philadelphia, PA
PB  - Kogan Page
KW  - Branding (Marketing)
KW  - Management
KW  - Consumer behavior
KW  - Brand name products
KW  - Psychological aspects
KW  - Senses and sensation
KW  - Communication in marketing
N1  - Rev. ed. of: Branding your business : promoting your business, attracting customers and standing out in the market place. 2008; Subtitle from cover; Includes bibliographical references and index
ER  -