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Integrated advertising, promotion and marketing communications / Kenneth E. Clow, Donald E. Baack.
Material type:
TextLanguage: English Publication details: New York : Pearson Prentice Hall, c2014.Edition: 6th edDescription: 455 p. : ill. ; 28 cmISBN: - 9789332518377
- 659.1 23 CLI 2014
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Eastern University Library General Stacks | 659.1 CLI 2014 (Browse shelf(Opens below)) | Not For Loan | Dhanmondi Library | 15955 | ||
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Eastern University Library General Stacks | 659.1 CLI 2014 (Browse shelf(Opens below)) | Available | 15956 | |||
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Books
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Eastern University Library General Stacks | 659.1 CLI 2014 (Browse shelf(Opens below)) | Available | 15957 |
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| 659.1 CLI 2007 Integrated advertising, promotion & marketing communications / | 659.1 CLI 2007 Integrated advertising, promotion & marketing communications / | 659.1 CLI 2007 Integrated advertising, promotion & marketing communications / | 659.1 CLI 2014 Integrated advertising, promotion and marketing communications / | 659.1 CLI 2014 Integrated advertising, promotion and marketing communications / | 659.1 CLI 2014 Integrated advertising, promotion and marketing communications / | 659.1 JEA 2009 Advertising / |
Includes bibliographical references and indexes.
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