The ultimate marketing toolkit : ads that attract customers, brochures that create buzz, web sites that wow / Paula Peters.
Material type: TextLanguage: English Publication details: Avon, Mass. : Adams Media, c2006.Description: vii, 215 p. : ill. ; 23 cmISBN:- 1593374976
- 9781593374976
- 658.82 23 PEU 2005
Item type | Current library | Call number | Status | Date due | Barcode | |
---|---|---|---|---|---|---|
Books | Eastern University Library General Stacks | 658.82 PEU 2009 (Browse shelf(Opens below)) | Not For Loan | 15036 | ||
Books | Eastern University Library General Stacks | 658.82 PEU 2009 (Browse shelf(Opens below)) | Available | 15037 |
Includes index.
The thirty-second sound bite -- The unique logo -- The tag line -- The business card -- The letterhead -- The bio -- The introductory letter -- The postcard -- The press release -- The ad -- The brochure -- The web site -- The newsletter -- When to hire a professional -- Samples.
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