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24 brand mantras : finding a place in the minds and hearts of consumers / Jagdeep Kapoor.

By: Material type: TextTextLanguage: English Publication details: New Delhi ; Thousand Oaks, Calif. : Response Books, 2001.Description: 111 p. ; 21 cmISBN:
  • 8178290022 (India : pb)
  • 0761995250
  • 0761995250 (pb)
Other title:
  • Twenty-four brand mantras
Subject(s): DDC classification:
  • 658.827 23 KAB 2001
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Holdings
Item type Current library Call number Status Date due Barcode
Books Books Eastern University Library General Stacks 658.827 KAB 2001 (Browse shelf(Opens below)) Not For Loan 15026
Books Books Eastern University Library General Stacks 658.827 KAB 2001 (Browse shelf(Opens below)) Available 15027
Browsing Eastern University Library shelves, Shelving location: General Stacks Close shelf browser (Hides shelf browser)
658.827 JOW 1998 What's in a brand? : 658.827 JOW 1998 What's in a brand? : 658.827 JOW 1998 What's in a brand? : 658.827 KAB 2001 24 brand mantras : 658.827 KAB 2001 24 brand mantras : 658.827 KES 2003 Strategic brand management : 658.827 KES 2003 Strategic brand management :

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Last Updated on 16 October 2024
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