Brand lands, hot spots & cool spaces : welcome to the third place and the total marketing experience / Christian Mikunda.

By:

Mikunda, Christian

Material type: Text

TextLanguage: English Publication details: London ; Sterling, VA : Kogan Page, c2004.Description: xviii, 221 p. , [16] p. of plates : ill. (some col.) ; 25 cmISBN:

0749442565
0749443324

Uniform titles:

Marketing spuren. English

Subject(s):

DDC classification:

659 22 MIB 2004

Online resources:

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Holdings
Item type	Current library	Call number	Status	Date due	Barcode
Books	Eastern University Library General Stacks	659 MIB 2004 (Browse shelf(Opens below))	Not For Loan		11500

"First published in Germany in 2002 as Marketing spuren : Willkommen am dritten Ort"--Verso t.p.

Includes bibliographical references (p. [201]) and index.

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