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Essentials of marketing research / William G. Zikmund, Barry J. Babin.
Material type:
TextLanguage: English Publication details: New Delhi : Cengage Learning, c2007.Edition: 3rd edDescription: xvii, 414 p. : col. ill. ; 28 cmISBN: - 9780324320879
- 0324320876
- 8131502813
- 23 658.8 ZIE 2007
| Item type | Current library | Call number | Status | Date due | Barcode | |
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Eastern University Library General Stacks | 658.8 ZIE 2007 (Browse shelf(Opens below)) | Not For Loan | 10122 |
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| 658.8 ZES 2013 Services marketing : | 658.8 ZES 2013 Services marketing : | 658.8 ZES 2013 Services marketing : | 658.8 ZIE 2007 Essentials of marketing research / | 658.8 ZWI 2012 Inside marketing : | 658.8 ZWI 2012 Inside marketing : | 658.801 MEV 2006 Value innovation portfolio management : |
Includes bibliographical references (p. 405-410) and index.
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