How to sell to an idiot : 12 steps to selling anything to anyone / John Hoover, Bill Sparkman.
Material type: TextLanguage: English Publication details: Hoboken, N.J. : John Wiley & Sons, Inc., c2006.Description: xx, 197 p. ; 23 cmISBN:- 0471718548
- 9780471718543
- 658.85 22 HOH 2006
Item type | Current library | Call number | Status | Date due | Barcode | |
---|---|---|---|---|---|---|
Books | Eastern University Library General Stacks | 658.85 HOH 2006 (Browse shelf(Opens below)) | Not For Loan | 08524 |
Includes index.
Step one : be prepared or be the idiot -- Step two : connect with the clueless -- Step three : confuse to clarify -- Step four : play the match game -- Step five : showtime -- Step six : ask for the business -- Step seven : circle around/make another pass -- Step eight : annoy them a little and ask for the business, again -- Step nine : appreciate -- Step ten : get a referral -- Step eleven : the fine art of following up to stay off of your laurels -- Step twelve : practice
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