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Consumer behavior and marketing action / Henry Assael.

By: Material type: TextTextLanguage: English Publication details: New Delhi : Cengage Learning, c1998.Edition: 6th edDescription: xviii, 718 p. : ill. ; 24 cmISBN:
  • 0538867701
  • 9788131500361
  • 8131500365
Other title:
  • Consumer behavior
Subject(s): DDC classification:
  • 658.8342 23 ASC 1998
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Holdings
Item type Current library Call number Status Date due Barcode
Books Books Eastern University Library General Stacks 658.8342 ASC 1998 (Browse shelf(Opens below)) Not For Loan 10200

Includes bibliographical references and index.

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Last Updated on 16 October 2024
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