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Services marketing : integrating customer focus across the firm / Valarie A. Zeithaml, Mary Jo Bitner, Dwayne D. Gremler.
Material type:
TextLanguage: English Publication details: New Delhi : McGraw-Hill Irwin, c2011.Edition: 5th edDescription: xxvii, 763 p. : ill., map ; 24 cmISBN: - 9780070700994
- 0070700990
- 658.8 22 ZES 2011
| Item type | Current library | Call number | Status | Notes | Date due | Barcode | |
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Books
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Eastern University Library General Stacks | 658.8 ZES 2011 (Browse shelf(Opens below)) | Available | 10687 | |||
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Books
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Eastern University Library General Stacks | 658.8 ZES 2011 (Browse shelf(Opens below)) | Available | 10688 | |||
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Books
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Eastern University Library General Stacks | 658.8 ZES 2011 (Browse shelf(Opens below)) | Not For Loan | 10689 | |||
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Books
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Eastern University Library General Stacks | 658.8 ZES 2011 (Browse shelf(Opens below)) | Available | Permanent Campus library | 10686 |
Includes bibliographical references and index.
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