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Services marketing : integrating customer focus across the firm / Valarie A. Zeithaml, Mary Jo Bitner.

By: Contributor(s): Material type: TextTextLanguage: English Publication details: Boston : McGraw-Hill/Irwin, c2003.Edition: 3rd edDescription: xx, 668 p. : ill. ; 21 cmISBN:
  • 0072471425
Subject(s): DDC classification:
  • 658.8 21 ZES 2003
Online resources:
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Holdings
Item type Current library Call number Status Notes Date due Barcode
Books Books Eastern University Library General Stacks 658.8 ZES 2003 (Browse shelf(Opens below)) Available Permanent Campus library 06844
Books Books Eastern University Library General Stacks 658.8 ZES 2003 (Browse shelf(Opens below)) Available 06826
Books Books Eastern University Library General Stacks 658.8 ZES 2003 (Browse shelf(Opens below)) Not For Loan 04410
Books Books Eastern University Library General Stacks 658.8 ZES 2003 (Browse shelf(Opens below)) Available 04411
Books Books Eastern University Library General Stacks 658.8 ZES 2003 (Browse shelf(Opens below)) Available 04412
Books Books Eastern University Library General Stacks 658.8 ZES 2003 (Browse shelf(Opens below)) Available 04413
Books Books Eastern University Library General Stacks 658.8 ZES 2003 (Browse shelf(Opens below)) Available 04414

Includes bibliographical references and index.

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Last Updated on 16 October 2024
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