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Services marketing : people, technology, strategy / Christopher Lovelock, Jochen Wirtz.

By: Contributor(s): Material type: TextTextLanguage: English Publication details: Delhi : Pearson/Prentice Hall, c2004.Edition: 5th edDescription: xviii, 652 p. : ill., map ; 24 cmISBN:
  • 0131138650
  • 8129704536
Subject(s): DDC classification:
  • 658.8 22 LOS 2004
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Holdings
Item type Current library Call number Status Date due Barcode
Books Books Eastern University Library General Stacks 658.8 LOS 2004 (Browse shelf(Opens below)) Available 07169
Books Books Eastern University Library General Stacks 658.8 LOS 2004 (Browse shelf(Opens below)) Not For Loan 07170

Includes bibliographical references and indexes.

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Last Updated on 16 October 2024
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