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Principles of marketing / Philip Kotler, Gary Armstrong.

By: Contributor(s): Material type: TextTextLanguage: English Publication details: Upper Saddle River, N.J. : Pearson/Prentice Hall, c2008.Edition: 12th edDescription: xxxii, 599, [99] p. : ill. (chiefly col.) ; 29 cmISBN:
  • 9780132390026 (alk. paper)
  • 0132390027 (alk. paper)
Subject(s): DDC classification:
  • 658.8 23 KOP 2008
Online resources:
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Holdings
Item type Current library Call number Status Date due Barcode
Books Books Eastern University Library General Stacks 658.8 KOP 2008 (Browse shelf(Opens below)) Available 01619
Books Books Eastern University Library General Stacks 658.8 KOP 2008 (Browse shelf(Opens below)) Available 09378
Books Books Eastern University Library General Stacks 658.8 KOP 2008 (Browse shelf(Opens below)) Not For Loan 09379
Books Books Eastern University Library General Stacks 658.8 KOP 2008 (Browse shelf(Opens below)) Available 01600
Books Books Eastern University Library General Stacks 658.8 KOP 2008 (Browse shelf(Opens below)) Available 09380

Includes bibliographical references (p. R-1 - R-30) and indexes.

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Last Updated on 16 October 2024
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