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Branding unbound : the future of advertising, sales, and the brand experience in the wireless age / Rick Mathieson.

By: Material type: TextTextLanguage: English Publication details: New Delhi : Printice Hall of India, c2007.Description: ix, 244 p. : ill. ; 24 cmISBN:
  • 9788120332652
Subject(s): DDC classification:
  • 658.8 23 MAB 2007
Online resources:
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Holdings
Item type Current library Call number Status Date due Barcode
Books Books Eastern University Library General Stacks 658.8 MAB 2007 (Browse shelf(Opens below)) Not For Loan 10629
Books Books Eastern University Library General Stacks 658.8 MAB 2007 (Browse shelf(Opens below)) Available 10630
Books Books Eastern University Library General Stacks 658.8 MAB 2007 (Browse shelf(Opens below)) Available 10631

Includes bibliographical references (p. [213]-227) and index.

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Last Updated on 16 October 2024
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