Principles of marketing / (Record no. 5781)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00675nam a22002417a 4500 |
| 001 - CONTROL NUMBER | |
| control field | 5815 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | BD-DhEU |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20260516125100.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 260516b207 2026sp ||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9788417129453 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | BD-DhEU |
| Transcribing agency | BD-DhEU |
| Modifying agency | BD-DhEU |
| 041 ## - LANGUAGE CODE | |
| Language code of text/sound track or separate title | English |
| 082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Edition number | 23rd |
| Classification number | 658.8 POP |
| Item number | 2017 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Porral,Cristina Calvo |
| 9 (RLIN) | 9503 |
| 245 1# - TITLE STATEMENT | |
| Title | Principles of marketing / |
| Statement of responsibility, etc | Cristina Calvo Porral & John L. Stanton |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | Madrid,Spain : |
| Name of publisher, distributor, etc | Hesic , |
| Date of publication, distribution, etc | c2017. |
| 526 ## - STUDY PROGRAM INFORMATION NOTE | |
| Program name | BBA |
| 590 ## - LOCAL NOTE (RLIN) | |
| Name of Cataloguer | Kamrujjaman |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Principles of marketing |
| 9 (RLIN) | 9502 |
| Topical term or geographic name as entry element | Marketing of BBA |
| 9 (RLIN) | 9504 |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Stanton, John L. |
| 9 (RLIN) | 9505 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | Books |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Total Checkouts | Full call number | Barcode | Date last seen | Copy number | Cost, replacement price | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | Not For Loan | Non-fiction | Eastern University Library | Eastern University Library | General Stacks | 16/05/2026 | Apex Publication | 658.8 POP 2017 | 18057 | 16/05/2026 | 1 | 190.00 | 16/05/2026 | Books | ||||
| Dewey Decimal Classification | Non-fiction | Eastern University Library | Eastern University Library | General Stacks | 16/05/2026 | Apex Publication | 658.8 POP 2017 | 18058 | 16/05/2026 | 2 | 190.00 | 16/05/2026 | Books |