Principles of marketing / (Record no. 4824)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00792cam a2200289 a 4500 |
| 001 - CONTROL NUMBER | |
| control field | 4875 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | BD-DhEU |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20241207114737.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 201116s2016 ii a b 001 0 eng |
| 010 ## - LIBRARY OF CONGRESS CONTROL NUMBER | |
| LC control number | 2012037271 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9780133084047 |
| International Standard Book Number | 9789332558472 |
| International Standard Book Number | 0133084043 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | DLC |
| Transcribing agency | DLC |
| Modifying agency | BD-DhEU |
| 041 ## - LANGUAGE CODE | |
| Language code of text/sound track or separate title | English |
| 082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 |
| Edition number | 23 |
| Item number | KOP 2016 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Kotler, Philip. |
| 245 10 - TITLE STATEMENT | |
| Title | Principles of marketing / |
| Statement of responsibility, etc | Philip Kotler, Gary Armstrong. |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 15th ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | India : |
| Name of publisher, distributor, etc | Pearson, |
| Date of publication, distribution, etc | c2016. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xxiii, 732 p. : |
| Other physical details | ill. ; |
| Dimensions | 28 cm. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc | Includes bibliographical references and index. |
| 590 ## - LOCAL NOTE (RLIN) | |
| Name of Cataloguer | |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Marketing. |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Armstrong, Gary. |
| Fuller form of name | (Gary M.) |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | Books |
| Koha issues (borrowed), all copies | 25 |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type | Source of acquisition | Cost, normal purchase price | Total Renewals | Date checked out | Public note |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | Not For Loan | Eastern University Library | Eastern University Library | General Stacks | 26/04/2011 | 658.8 KOP 2016 | 10776 | 02/03/2017 | 20/11/2016 | Books | |||||||||
| Dewey Decimal Classification | Eastern University Library | Eastern University Library | General Stacks | 17/07/2017 | 6 | 658.8 KOP 2016 | 15968 | 02/12/2019 | 18/07/2017 | Books | SPD | 719.00 | 3 | 04/11/2019 | Dhanmondi Library | ||||
| Dewey Decimal Classification | Eastern University Library | Eastern University Library | General Stacks | 17/07/2017 | 9 | 658.8 KOP 2016 | 15969 | 09/12/2024 | 18/07/2017 | Books | SPD | 719.00 | 2 | 07/12/2024 | |||||
| Dewey Decimal Classification | Eastern University Library | Eastern University Library | General Stacks | 17/07/2017 | 6 | 658.8 KOP 2016 | 15970 | 04/09/2024 | 18/07/2017 | Books | SPD | 719.00 | 1 | 21/08/2024 | |||||
| Dewey Decimal Classification | Eastern University Library | Eastern University Library | General Stacks | 18/11/2018 | 1 | 658.8 KOP 2016 | 16391 | 02/09/2024 | 04/12/2018 | Books | Manha | 1213.00 | 06/05/2019 | ||||||
| Dewey Decimal Classification | Eastern University Library | Eastern University Library | General Stacks | 18/11/2018 | 9 | 658.8 KOP 2016 | 16392 | 03/11/2024 | 04/12/2018 | Books | Manha | 1213.00 | 4 | 07/10/2024 | |||||
| Dewey Decimal Classification | Eastern University Library | Eastern University Library | General Stacks | 18/11/2018 | 2 | 658.8 KOP 2016 | 16393 | 23/09/2024 | 04/12/2018 | Books | Manha | 1213.00 | 1 | 18/09/2024 |