Cases in Rural marketing : (Record no. 3787)
[ view plain ]
| 000 -LEADER | |
|---|---|
| fixed length control field | 00724nam a22002537a 4500 |
| 001 - CONTROL NUMBER | |
| control field | 3891 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | BD-DhEU |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20140524152037.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 140516b2006 ii ||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9788131701881 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | BD-DhEU |
| Transcribing agency | BD-DhEU |
| Modifying agency | BD-DhEU |
| 041 ## - LANGUAGE CODE | |
| Language code of text/sound track or separate title | English |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Edition number | 23 |
| Classification number | 658.81 |
| Item number | KRC 2006 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Krishnamacharyulu, C.S.G. |
| 245 ## - TITLE STATEMENT | |
| Title | Cases in Rural marketing : |
| Remainder of title | an integrated approach/ |
| Statement of responsibility, etc | C.S.G. Krishnamacharyulu and Lalitha Ramakrishana |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | New Delhi: |
| Name of publisher, distributor, etc | Pearson, |
| Date of publication, distribution, etc | c 2006. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | x, 264 p. : |
| Other physical details | ill. ; |
| Dimensions | 24 cm. |
| 500 ## - GENERAL NOTE | |
| General note | Includes index. |
| 590 ## - LOCAL NOTE (RLIN) | |
| Name of Cataloguer | |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Marketing |
| 653 ## - INDEX TERM--UNCONTROLLED | |
| Uncontrolled term | Rural marketing |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Ramakrishnan, Lalitha |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | Books |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Cost, normal purchase price | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | Not For Loan | Eastern University Library | Eastern University Library | General Stacks | 16/05/2014 | Parama Pub. | 505.00 | 658.81 KRC 2006 | 14074 | 24/05/2014 | 24/05/2014 | Books |