Marketing research : (Record no. 1527)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00741cam a22002534a 4500 |
| 001 - CONTROL NUMBER | |
| control field | 1549 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | BD-DhEU |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20200316165953.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 120812s2010 ii b 001 0 eng |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9788131731819 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | DLC |
| Transcribing agency | DLC |
| Modifying agency | BD-DhEU |
| 041 ## - LANGUAGE CODE | |
| Language code of text/sound track or separate title | English |
| 082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 |
| Edition number | 23 |
| Item number | MAM 2011 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Malhotra, Naresh K. |
| 9 (RLIN) | 4013 |
| 245 10 - TITLE STATEMENT | |
| Title | Marketing research : |
| Remainder of title | an applied orientation / |
| Statement of responsibility, etc | Naresh K. Malhotra. |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 6th ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | Delhi : |
| Name of publisher, distributor, etc | Pearson, |
| Date of publication, distribution, etc | c2010. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | vii, 897 p. ; |
| Dimensions | 28 cm. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc | Includes bibliographical references (p. 834-873) and index. |
| 590 ## - LOCAL NOTE (RLIN) | |
| Name of Cataloguer | |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Marketing research. |
| 9 (RLIN) | 2117 |
| Topical term or geographic name as entry element | Marketing research |
| General subdivision | Methodology. |
| 9 (RLIN) | 4169 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | Books |
| Koha issues (borrowed), all copies | 18 |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Total Checkouts | Total Renewals | Full call number | Barcode | Date last seen | Date checked out | Price effective from | Koha item type | Source of acquisition | Cost, normal purchase price | Public note |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | Eastern University Library | Eastern University Library | General Stacks | 20/04/2011 | 9 | 3 | 658.8 MAM 2011 | 10719 | 11/05/2019 | 11/05/2019 | 12/08/2012 | Books | |||||||
| Dewey Decimal Classification | Eastern University Library | Eastern University Library | General Stacks | 20/04/2011 | 1 | 1 | 658.8 MAM 2011 | 10720 | 02/06/2021 | 16/03/2020 | 04/10/2013 | Books | |||||||
| Dewey Decimal Classification | Not For Loan | Eastern University Library | Eastern University Library | General Stacks | 17/05/2014 | 658.8 MAM 2011 | 14091 | 12/03/2019 | 17/05/2014 | Books | Parama Pub | 892.00 | |||||||
| Dewey Decimal Classification | Eastern University Library | Eastern University Library | General Stacks | 17/05/2014 | 8 | 6 | 658.8 MAM 2011 | 14092 | 18/01/2020 | 11/01/2020 | 17/05/2014 | Books | Parama Pub | 892.00 | Dhanmondi Library | ||||
| Dewey Decimal Classification | Eastern University Library | Eastern University Library | General Stacks | 17/05/2014 | 10 | 7 | 658.8 MAM 2011 | 14093 | 14/12/2019 | 07/12/2019 | 17/05/2014 | Books | Parama Pub | 892.00 |