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An industry approach to cases in strategic management /

Pearce, John A.

An industry approach to cases in strategic management / John A. Pearce II, Richard B. Robinson, Jr. - 2nd ed. - U.S.A : Irwin, 1996 - xviii, 846 p. : ill. ; 23 cm.

Includes bibliographical references.

ISBN: 0256099332 9780256099331

LCCN: 95023658

Subjects--Topical Terms:
Strategic planning--Case studies
Waste Management
Retail Industry
Motion Picture Industry
Bio-pharmaceutical Industry
Fast-food industry
Life insurance industry
Gaming Industry

Dewey Class. No.: 658.4/012 / PEI 1996

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