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Understanding behavioral finance /

Ackert, Lucy F.

Understanding behavioral finance / Lucy F. Ackert, Richard Deaves. - India : Cengage Learning, c2010. - 348 p. : ill. ; 25 cm.

Includes bibliographical references and index.

ISBN: 9788131515440

Subjects--Topical Terms:
Investments--Psychological aspects.
Investments--Decision making.

Dewey Class. No.: 332.6019 / ACU 2011

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