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Cases in Rural marketing :

Krishnamacharyulu, C.S.G.

Cases in Rural marketing : an integrated approach/ C.S.G. Krishnamacharyulu and Lalitha Ramakrishana - New Delhi: Pearson, c 2006. - x, 264 p. : ill. ; 24 cm.

Includes index.

ISBN: 9788131701881

Subjects--Topical Terms:
Marketing

Subjects--Index Terms: Rural marketing

Dewey Class. No.: 658.81 / KRC 2006

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