Marketing management :
Kotler, Philip
Marketing management : a South Asian perspective / Philip Kotler...[et al.]. - 13th ed. - New Delhi : Pearson, c2009. - xlvii, 647 p. : ill. ; 28 cm.
Includes index and glossary.
9788131716830
Marketing management.
658.8 / KOM 2009
Marketing management : a South Asian perspective / Philip Kotler...[et al.]. - 13th ed. - New Delhi : Pearson, c2009. - xlvii, 647 p. : ill. ; 28 cm.
Includes index and glossary.
9788131716830
Marketing management.
658.8 / KOM 2009