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Marketing management /

Kotler, Philip.

Marketing management / Philip Kotler and Kevin Lane Keller. - 12th ed. - New Delhi : Prentice Hall, c2006. - xxxvii, 729 p. : col. ill. ; 28 cm.

Includes biblioraphical references and indexes.

ISBN: 8120327993

Dewey Class. No.: 658.8 / KOM 2006

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